Management Team


Steven R. Verdooner   |   CEO & Founder

Steve is a seasoned, results-driven executive with over 25 years of experience in the ophthalmology and medical device markets, and a proven track record of launching and leading successful startup businesses. He has expertise in a diverse range of business management including sales and marketing, research and development, operations and regulatory management, brand management, business development and strategic planning. Steve has a proven ability to lead and interface with key opinion leaders, advisory boards, customers, scientists, engineers, Company Boards and the financial community.

Prior to being CEO of NeuroVision Imaging, Steve’s most notable experience was as co-founder and CEO of Ophthalmic Imaging Systems (1984-2007). OIS was a company dedicated to research, development, marketing, selling and manufacturing diagnostic medical imaging systems and informatics software for the eye care market. Steve led the initial research, market analysis, product development, commercialization strategy, and product launch for a revolutionary new imaging system that was the first of its kind in ophthalmology. Steve was involved in establishing and building the company infrastructure that took OIS to a public offering in 1992 and eventually being sold to Merge Healthcare in 2011. In 2007, Steve was recruited to Opko Health, Inc. as Executive Vice President. OPKO is a publicly traded specialty healthcare company ($1.8B market cap) that engages in the discovery, development, and commercialization of pharmaceutical products, medical devices, vaccines, diagnostic technologies, and imaging systems for treatment and management of ophthalmic diseases.

Joanna Coleman, CPA   |   VP of Finance & Administration

With over 15 years of experience in financial management positions within high tech/med tech industries, Joanna is responsible for the financial planning and forecasting for NeuroVision. In this position, she produces the corporate financial statements, builds financial models and forecasts, reviews corporate contracts and maintains HR and internal controls within the organization.

Prior to joining NeuroVision as the Director of Finance, Joanna was the Controller of Ophthalmic Imaging Systems for approximately nine years, a publicly traded Company that specialized in digital imaging systems for the eye. During that time, she provided oversight for the financial management of the business, maintained compliance with the SEC and upheld communication and reporting to the board of directors and shareholders. OIS was acquired by Merge Healthcare in 2011. Before OIS, Joanna was a senior Accountant for Motion Engineering, Inc., a Company that specialized in high-tech, motion control boards for robotic machines. Joanna is a CPA with a BS in business economics with an emphasis in accounting from the University of California, Santa Barbara.

Alan Czeszynski, MS, MBA | VP of Operations

Mr. Czeszynski is responsible for the realization of NeuroVision’s retina-based biomarker through leadership of Research and Development, Regulatory and Clinical Affairs, and Quality Assurance. He has over 20 years of product marketing and product development experience, the last 11 years in medical devices. Previously, Mr. Czeszynski served as a Vice President of Marketing, Business Development, and Engineering at Oraya Therapeutics, Inc., developer of a high-precision radiotherapy device for treating wet age-related macular degeneration (now owned by Carl Zeiss Meditec), and before that he led several ophthalmology diagnostics product lines at Carl Zeiss Meditec, including their market-leading optical coherence tomography imaging system. He has successfully developed and launched products in the medical device, industrial CT imaging, consumer electronics, and commercial satellite industries, and started his career as a commissioned officer in the US Navy. He has obtained engineering degrees from the US Naval Academy and University of New Hampshire, and an MBA from Santa Clara University.

Pepe Davis, PhD | VP of Regulatory Affairs & Quality Assurance

Pepe is an accomplished executive with experience in both startup companies and international medical device businesses. He has a proven track record of building teams and systems that meet business needs and regulatory requirements. He has participated in various industry collaborations with the FDA and served on the UC Santa Cruz Advisory Board for Regulatory Affairs and Medical Device Certificate Programs.

Prior to joining NeuroVision, Pepe spent 14 years at Carl Zeiss Meditec, Inc. During his tenure at Carl Zeiss Meditec, he worked across business functions from R&D to Operations including Vice President of Business Process Excellence and was responsible for Regulatory Affairs, Quality Assurance, Clinical Affairs and Compliance Officer. Previous to joining Carl Zeiss Meditec, Pepe was trained as a Six Sigma Master Black Belt consultant and spent 12 years at startup companies leading research and development of fiber optic technologies for telecommunications, fiber optic sensors and medical devices. He has a BS in Engineering Physics from UC Berkeley and a PhD in Electrical Engineering from UCLA where he specialized in nonlinear optics and plasma physics.

Dan Redline | Senior Director of Clinical Affairs

Dan has over 25 years of clinical experience, with 18 years of clinical research and regulatory experience in the medical device, pharmaceutical and academic settings. He is responsible for overseeing NeuroVision’s global clinical studies, strategic collaborations, and customer service to support the Company’s mission and corporate strategy.

In addition to his role at NeuroVision, Dan is an Instructor and Course Developer for the Clinical Research Conduct and Management Certificate Program at UC Berkeley Extension. Dan was previously a Senior Clinical Program Manager at Gilead Sciences, the Director of the IRB Administration at UC Davis, and the Director of Clinical Affairs at Volcano Corporation (acquired by Philips in 2015). He was also a Chapter Chair, Board Member and Past President for the Society of Clinical Research Associates (SOCRA). Dan has a BA in Molecular and Cell Biology, with an emphasis in Neurobiology, from UC Berkeley, and he completed graduate course work in the areas of Public Health and Medicine.